{"id":1272,"date":"2023-04-13T08:00:00","date_gmt":"2023-04-13T08:00:00","guid":{"rendered":"https:\/\/umbrella-staging.marketops.umbrella.com\/?p=67058"},"modified":"2023-06-06T23:55:01","modified_gmt":"2023-06-06T23:55:01","slug":"revisions-to-the-ftc-safeguards-rule-affect-auto-dealers","status":"publish","type":"post","link":"https:\/\/ddi.mohflo.net\/index.php\/2023\/04\/13\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers\/","title":{"rendered":"Revisions to the FTC Safeguards Rule Affect Auto Dealers"},"content":{"rendered":"<p>Emerging regulations, like the revised U.S. FTC Safeguards Rule, are largely focused on proactive threat defense to drive effective security. Interestingly, the revised U.S. Federal Trade Commission (FTC)&nbsp;<a href=\"https:\/\/www.ecfr.gov\/current\/title-16\/chapter-I\/subchapter-C\/part-314\" target=\"_blank\" rel=\"noreferrer noopener\">Safeguards Rule<\/a> now covers auto dealers and other \u201cnon-banking financial institutions.\u201d This is because automobile dealerships, amongst many other organizations, process and store consumers\u2019 personal financial data.<\/p>\n<p>The National Automobile Dealers Association (NADA) estimates that, for many dealerships, the cost of Safeguards Rule compliance will exceed $100,000. As you enhance your company\u2019s security model, SaaS-delivered security solutions, like Cisco Umbrella and Duo, can lower total compliance costs by meeting multiple regulatory needs. In fact, the 2023 Forrester Total Economic Impact\u2122 studies report:<\/p>\n<ul>\n<li><a href=\"https:\/\/umbrella.cisco.com\/info\/the-total-economic-impact-of-cisco-umbrella-secure-internet-gateway-sig-and-security-service-edge-sse?utm_medium=web-referral&amp;utm_source=blog&amp;utm_campaign=UMB-FY23-Q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm&amp;utm_content=UMB-FY23-Q3-Content-Analyst-Report-Forrester-TEI-Study\">For Umbrella<\/a>, a 231% ROI, and a payback period of less than 12 months<\/li>\n<li><a href=\"https:\/\/duo.com\/resources\/ebooks\/the-tei-of-cisco-duo\" target=\"_blank\" rel=\"noreferrer noopener\">For Duo<\/a>, a 159% ROI, and a payback period of less than 6 months<\/li>\n<\/ul>\n<h2 id=\"h-what-are-some-key-takeaways-from-the-revised-ftc-safeguards-rule-for-auto-dealers\">What are some key takeaways from the revised FTC Safeguards Rule for auto dealers?<\/h2>\n<p>A <a href=\"https:\/\/www.cdkglobal.com\/sites\/cdk4\/files\/PDFfiles\/CDK_Global_Cybersecurity_Annual_Report.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">CDK Global<\/a> study shows that 85% of dealerships are prioritizing cybersecurity. The revised FTC Safeguards Act sets a national standard, outlining what a <a href=\"https:\/\/www.ftc.gov\/business-guidance\/resources\/ftc-safeguards-rule-what-your-business-needs-know\" target=\"_blank\" rel=\"noreferrer noopener\">reasonable information security program<\/a> looks like. The Safeguards Rule now requires planning and action to mitigate \u201creasonably foreseeable internal and external risks.\u201d That includes data breaches, data leakage, phishing, and ransomware. The Safeguards Rule also explicitly mandates <a href=\"https:\/\/duo.com\/product\/multi-factor-authentication-mfa\" target=\"_blank\" rel=\"noreferrer noopener\">multi-factor authentication (MFA)<\/a>.<\/p>\n<p>To help meet standards set by the FTC Safeguards Rule, auto dealers can turn to Cisco Umbrella and Duo.<\/p>\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/i0.wp.com\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers.png?ssl=1\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"356\" src=\"https:\/\/i0.wp.com\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers.png?resize=640%2C356&#038;ssl=1\" alt=\"Graphic showing how Duo provides zero-trust identity control, while Umbrella starts blocking in minutes\" class=\"wp-image-67131\" srcset=\"https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers.png 1308w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-1.png 300w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-2.png 1024w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-3.png 768w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-4.png 1140w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-5.png 270w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-6.png 539w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-7.png 200w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-8.png 400w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-9.png 520w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2023\/06\/revisions-to-the-ftc-safeguards-rule-affect-auto-dealers-10.png 1040w\" sizes=\"(max-width: 1308px) 100vw, 1308px\"><\/a><\/figure>\n<h2 id=\"h-the-safeguards-rule-deadline-is-june-9-2023-start-getting-compliant-in-24-hours\">The Safeguards Rule deadline is June 9, 2023 \u2013 start getting compliant in 24 hours<\/h2>\n<p><a href=\"https:\/\/www.cdkglobal.com\/sites\/cdk4\/files\/PDFfiles\/CDK_Global_Cybersecurity_Annual_Report.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">42% of auto dealers<\/a> lack confidence in their cybersecurity program. You can gain confidence rapidly with Cisco\u2019s affordable DNS-layer security, and strengthen your security posture over time with Umbrella\u2019s multi-function, converged, cloud-delivered security. Join 26,000+ Umbrella customers and demonstrate compliance to auditors with confidence.<\/p>\n<h3 id=\"h-protect-your-reputation-and-improve-your-users-experience\">Protect your reputation and improve your users\u2019 experience<\/h3>\n<p><a href=\"https:\/\/www.cdkglobal.com\/sites\/cdk4\/files\/PDFfiles\/CDK_Global_Cybersecurity_Annual_Report.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">84% of consumers<\/a> said they would not buy again from an auto dealer if their data had been compromised. Mitigate that risk, while also delighting your own employees, with DNS-layer security that <a href=\"https:\/\/umbrella.cisco.com\/products\/dns-layer-network-security?utm_medium=web-referral&amp;utm_source=blog&amp;utm_campaign=UMB-FY23-Q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm\">actually speeds up the network<\/a>.<\/p>\n<h3 id=\"h-defeat-hackers-with-leading-threat-defense\">Defeat hackers with leading threat defense<\/h3>\n<p><a href=\"https:\/\/www.cdkglobal.com\/sites\/cdk4\/files\/PDFfiles\/CDK_Global_Cybersecurity_Annual_Report.pdf\" target=\"_blank\" rel=\"noopener\">About 40% of dealerships<\/a> are not updating and patching systems promptly, leading to vulnerabilities being exploited by bad actors. <a href=\"https:\/\/duo.sc\/3ZrV1K7\" target=\"_blank\" rel=\"noopener\">Duo Device Trust<\/a> can, among other things, be used to create policies that keep users from accessing the network if their device isn\u2019t properly patched or updated. <\/p>\n<p>Further, <a href=\"https:\/\/www.cdkglobal.com\/sites\/cdk4\/files\/PDFfiles\/CDK_Global_Cybersecurity_Annual_Report.pdf\" target=\"_blank\" rel=\"noopener\">55% of dealerships<\/a> don\u2019t segment their networks, limiting mitigation of lateral threat movement. To comply with the FTC Safeguards Rule, auto dealers should be able to proactively identify bad actors and avert future attacks with unmatched visibility. Cisco Umbrella processes more than <a href=\"https:\/\/umbrella.cisco.com\/cisco-umbrella-global-cloud-architecture?utm_medium=web-referral&amp;utm_source=blog&amp;utm_campaign=UMB-FY23-Q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm\">5 billion web reputation requests per day, and blocks more than 170 million malicious DNS queries daily<\/a>. As you further develop your security posture, take advantage of Umbrella SIG\u2019s <a href=\"https:\/\/umbrella.cisco.com\/products\/sig-product?utm_medium=web-referral&amp;utm_source=blog&amp;utm_campaign=UMB-FY23-Q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm\">additional converged, cloud-delivered controls<\/a> including secure web gateway (SWG), cloud access security broker (CASB), data loss prevention (DLP), and remote browser isolation (RBI).<\/p>\n<h3 id=\"h-add-cisco-duo-multi-factor-authentication\">Add Cisco Duo multi-factor authentication<\/h3>\n<p>Cisco Duo multi-factor authentication (MFA) establishes user and device trust, adding another layer of protection. SC Media awarded Duo its <a href=\"https:\/\/www.scmagazine.com\/news\/identity-and-access\/best-authentication-technology-cisco-duo\" target=\"_blank\" rel=\"noreferrer noopener\">2022 Best Authentication Technology award<\/a>, noting, \u201cCisco Duo offers a strong, easy, and adaptive authentication that enables secure access for users and devices to any environment, from anywhere.\u201d<\/p>\n<h2 id=\"h-additional-third-party-validation\">Additional third-party validation<\/h2>\n<ul>\n<li><strong>Simple, high-performance, user experience<\/strong> \u2013 In a <a href=\"https:\/\/www.techvalidate.com\/product-research\/cisco-umbrella\" target=\"_blank\" rel=\"noreferrer noopener\">TechValidate survey<\/a> of Umbrella customers, 65% cited fast and easy deployment, 61% said Umbrella delivers faster connections, 39% saw value within just 24 hours, an additional 37% within a week, and a further 24% in more than a week.&nbsp;<\/li>\n<li><strong>Award-winning threat defense<\/strong> \u2013 Cisco Umbrella has won the Frost &amp; Sullivan: 2022 award for Secure Web Gateway and the PeerSpot: 2022 Gold Peer Awards for Umbrella SWG, CASB, and SASE.<\/li>\n<li><strong>Superior value<\/strong> \u2013 The 2023 <a href=\"https:\/\/umbrella.cisco.com\/info\/the-total-economic-impact-of-cisco-umbrella-secure-internet-gateway-sig-and-security-service-edge-sse?utm_medium=web-referral&amp;utm_source=blog&amp;utm_campaign=UMB-FY23-Q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm&amp;utm_content=UMB-FY23-Q3-Content-Analyst-Report-Forrester-TEI-Study\">Forrester Total Economic Impact\u2122<\/a> studies report 231% ROI and a payback period of less than 12 months for Umbrella, and <a href=\"https:\/\/duo.com\/resources\/ebooks\/the-tei-of-cisco-duo\" target=\"_blank\" rel=\"noreferrer noopener\">For Duo<\/a>, a 159% ROI, and a payback period of less than 6 months.<\/li>\n<\/ul>\n<h2 id=\"h-your-next-steps\">Your next steps<\/h2>\n<p>Quickly getting compliant with the FTC Safeguards Rule isn\u2019t an impossible task for auto dealers. Umbrella and Duo provide easy, fast, cloud-delivered security, so you can reduce risk and get on with doing business.<\/p>\n<p>Download our free At-a-Glance <a href=\"https:\/\/learn-cloudsecurity.cisco.com\/umbrella-resources\/umbrella\/ftc-safeguards-compliance-at-a-glance?utm_medium=blog&amp;utm_source=cisco-umbrella&amp;utm_campaign=umb-fy23-q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm&amp;utm_content=umb-fy23-q3-infographic-ftc-compliance-at-a-glance\">Guide to FTC Safeguard Compliance today<\/a> to get the information you need to start getting compliant. And be sure to register for our <a href=\"https:\/\/cloudsecurity.cisco.com\/umb-fy23-q3-na-0420-webcast-ftc-compliance?_ga=2.141208050.1965864731.1681234265-2043778764.1680543621?utm_medium=web-referral&amp;utm_source=blog&amp;utm_campaign=UMB-FY23-Q3-revisions-to-ftc-safeguards-rule-affect-auto-dealers&amp;utm_term=pgm\">FTC Compliance webinar<\/a> on April 20th to learn more about next steps. <\/p>\n<p> <a href=\"https:\/\/umbrella.cisco.com\/blog\/revisions-to-ftc-safeguards-rule-affect-auto-dealers\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Emerging regulations, like the revised U.S. FTC Safeguards Rule, are<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[120,108,121,96],"tags":[122,114,123,100],"class_list":["post-1272","post","type-post","status-publish","format-standard","hentry","category-compliance","category-dns-layer-security","category-ftc-safeguards-rule","category-spotlight","tag-compliance","tag-dns-layer-security","tag-ftc-safeguards-rule","tag-spotlight"],"featured_image_urls":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","chromenews-featured":"","chromenews-large":"","chromenews-medium":""},"author_info":{"display_name":"Umbrella","author_link":"https:\/\/ddi.mohflo.net\/index.php\/author\/umbrella\/"},"category_info":"<a href=\"https:\/\/ddi.mohflo.net\/index.php\/category\/compliance\/\" rel=\"category tag\">compliance<\/a> <a href=\"https:\/\/ddi.mohflo.net\/index.php\/category\/dns-layer-security\/\" rel=\"category tag\">DNS-layer security<\/a> <a href=\"https:\/\/ddi.mohflo.net\/index.php\/category\/ftc-safeguards-rule\/\" rel=\"category tag\">FTC Safeguards Rule<\/a> <a href=\"https:\/\/ddi.mohflo.net\/index.php\/category\/spotlight\/\" rel=\"category tag\">Spotlight<\/a>","tag_info":"Spotlight","comment_count":"0","jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/posts\/1272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/comments?post=1272"}],"version-history":[{"count":1,"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/posts\/1272\/revisions"}],"predecessor-version":[{"id":1367,"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/posts\/1272\/revisions\/1367"}],"wp:attachment":[{"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/media?parent=1272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/categories?post=1272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ddi.mohflo.net\/index.php\/wp-json\/wp\/v2\/tags?post=1272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}