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readability=\"0.82\"> <button class=\"stickybar__close js-stickybar-close\" aria-controls=\"stickybar\"> <svg class=\"icon icon--close\" width=\"21\" height=\"22\" viewBox=\"0 0 21 22\" fill=\"none\"><path d=\"m.822.518-.805.805L9.695 11 .017 20.678l.805.805 9.678-9.678 9.677 9.678.806-.805L11.305 11l9.678-9.677-.806-.805-9.677 9.677L.822.518Z\" fill=\"currentColor\" \/><\/svg> <span class=\"visually-hidden\">Close<\/span> <\/button> <\/section>\n<article class=\"single-article content\">\n<div class=\"single-article__container js-single-article-content\">\n<header class=\"single-article__header \" readability=\"25.3125\">\n<div class=\"single-article__header-content\" readability=\"30.625\">\n<p> By giving the public greater control over their banking data, the Consumer Financial Protection Bureau&#8217;s proposal would deal a blow to data brokers. <\/p>\n<\/p><\/div>\n<div class=\"single-article__cover-wrap\">\n<figure class=\"single-article__cover\"> <img data-recalc-dims=\"1\" fetchpriority=\"high\" width=\"640\" height=\"426\" src=\"https:\/\/i0.wp.com\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition.jpg?resize=640%2C426&#038;ssl=1\" class=\"single-article__cover-image wp-post-image\" alt decoding=\"async\" fetchpriority=\"high\" srcset=\"https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg 1920w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=300,200 300w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=768,512 768w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=1024,683 1024w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=1536,1024 1536w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=600,400 600w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=252,168 252w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=506,337 506w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=1013,675 1013w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/01\/cfpbs-proposed-data-rules-would-improve-security-privacy-and-competition-1.jpg?resize=1265,843 1265w\" sizes=\"(max-width: 1013px) 100vw, 1013px\"><figcaption> Director of the Consumer Financial Protection Bureau Rohit Chopra delivers remarks on relieving medical debt during an event in the South Court Auditorium of the Eisenhower Executive Office Building, next to the White House, in Washington, DC, on April 11, 2022. (Stefani Reynolds \/ AFP) <\/figcaption><\/figure>\n<\/p><\/div>\n<\/header>\n<div class=\"single-article__content\">\n<div class=\"single-article__content-inner has-drop-cap\"> <html readability=\"58.750331652958\"><body readability=\"118.66017579446\"><\/p>\n<p>In October, the Consumer Financial Protection Bureau (CFPB) <a href=\"https:\/\/files.consumerfinance.gov\/f\/documents\/cfpb-1033-nprm-fr-notice_2023-10.pdf\">proposed a set of rules<\/a> that if implemented would transform how financial institutions handle personal data about their customers. The rules put control of that data back in the hands of ordinary Americans, while at the same time undermining the data broker economy and increasing customer choice and competition. Beyond these economic effects, the rules have important data security benefits.<\/p>\n<p>The CFPB\u2019s rules align with a key security idea: the <a href=\"https:\/\/spectrum.ieee.org\/data-privacy\">decoupling principle<\/a>. By separating which companies see what parts of our data, and in what contexts, we can gain control over data about ourselves (improving privacy) and harden cloud infrastructure against hacks (improving security). Officials at the CFPB have described the new rules as an attempt to accelerate a shift toward \u201copen banking,\u201d and after an initial comment period on the new rules closed late last year, Rohit Chopra, the CFPB\u2019s director, <a href=\"https:\/\/www.consumerfinance.gov\/about-us\/newsroom\/prepared-remarks-of-cfpb-director-rohit-chopra-on-the-proposed-personal-financial-data-rights-rule\/\">has said<\/a> he would like to see the rule finalized by this fall.<\/p>\n<p>Right now, uncountably many data brokers keep tabs on your buying habits. When you purchase something with a credit card, that transaction is shared with unknown third parties. When you get a car loan or a house mortgage, that information, along with your Social Security number and other sensitive data, is also shared with unknown third parties. You have no choice in the matter. The companies will freely tell you this in their disclaimers about personal information sharing: that you cannot opt-out of data sharing with \u201caffiliate\u201d companies. Since most of us can\u2019t reasonably avoid getting a loan or using a credit card, we\u2019re forced to share our data. Worse still, you don\u2019t have a right to even see your data or vet it for accuracy, let alone limit its spread.<\/p>\n<p>The CFPB\u2019s simple and practical rules would fix this. The rules would ensure people can obtain their own financial data at no cost, control who it\u2019s shared with and choose who they do business with in the financial industry. This would change the economics of consumer finance and the illicit data economy that exists today.<\/p>\n<div class=\"ad ad--inline_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<p>The best way for financial services firms to meet the CFPB\u2019s rules would be to apply the decoupling principle broadly. Data is a <a href=\"https:\/\/www.schneier.com\/blog\/archives\/2016\/03\/data_is_a_toxic.html\">toxic asset<\/a>, and in the long run they\u2019ll find that it\u2019s better to not be sitting on a mountain of poorly secured financial data. Deleting the data is better for their users and reduces the chance they\u2019ll incur expenses from a ransomware attack or breach settlement. As it stands, the collection and sale of consumer data is too lucrative for companies to say no to participating in <a href=\"https:\/\/cyberscoop.com\/radio\/data-broker-economy\/\">the data broker economy<\/a>, and the CFPB\u2019s rules may help eliminate the incentive for companies to buy and sell these toxic assets. Moreover, in a free market for financial services, users will have the option to choose more responsible companies that also may be less expensive, thanks to savings from improved security.<\/p>\n<p>Credit agencies and data brokers currently make money both from lenders requesting reports and from consumers requesting their data and seeking services that protect against data misuse. The CFPB\u2019s new rules \u2014 and the technical changes necessary to comply with them \u2014 would eliminate many of those income streams. These companies have many roles, some of which we want and some we don\u2019t, but as consumers we don\u2019t have any choice in whether we participate in the buying and selling of our data. Giving people rights to their financial information would reduce the job of credit agencies to their core function: assessing risk of borrowers.<\/p>\n<p>A free and properly regulated market for financial services also means choice and competition, something the industry is sorely in need of. Equifax, Transunion and Experian make up a longstanding oligopoly for credit reporting. Despite being responsible for one of the <a href=\"https:\/\/cyberscoop.com\/equifax-breach-settlement-700-million\/\">biggest data breaches of all time<\/a> in 2017, the credit bureau Equifax is still around \u2014 illustrating that the oligopolistic nature of this market means that companies face few consequences for misbehavior.<\/p>\n<p>On the banking side, the steady consolidation of the banking sector has resulted in a small number of very large banks holding most deposits and thus most financial data. Behind the scenes, a variety of financial data clearinghouses \u2014 companies most of us have never heard of \u2014 <a href=\"https:\/\/techpolicy.sanford.duke.edu\/blogroll\/data-brokers-and-data-breaches\/\">get breached all the time<\/a>, losing our personal data to scammers, identity thieves and foreign governments.<\/p>\n<p>The CFPB\u2019s new rules would require institutions that deal with financial data to provide simple but essential functions to consumers that stand to deliver security benefits. This would include the use of application programming interfaces (APIs) for software, eliminating the barrier to interoperability presented by today\u2019s baroque, non-standard and non-programmatic interfaces to access data. Each such interface would allow for interoperability and potential competition. The CFPB notes that some companies have tried to claim that their current systems provide security by being difficult to use. As security experts, we disagree: Such aging financial systems are notoriously insecure and simply rely upon security through obscurity.<\/p>\n<div class=\"ad ad--inline_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<p>Furthermore, greater standardization and openness in financial data with mechanisms for consumer privacy and control means fewer gatekeepers. The CFPB notes that a small number of data aggregators have emerged by virtue of the complexity and opaqueness of today\u2019s systems. These aggregators provide little economic value to the country as a whole; they extract value from us all while hindering competition and dynamism. The few new entrants in this space have realized how valuable it is for them to present standard APIs for these systems while managing the ugly plumbing behind the scenes.<\/p>\n<p>In addition, by eliminating the opacity of the current financial data ecosystem, the CFPB is able to add a new requirement of data traceability and certification: Companies can only use consumers\u2019 data when absolutely necessary for providing a service the consumer wants. This would be another big win for consumer financial data privacy.<\/p>\n<p>It might seem surprising that a set of rules designed to improve competition also improves security and privacy, but it shouldn\u2019t. When companies can make business decisions without worrying about losing customers, security and privacy always suffer. Centralization of data also means centralization of control and economic power and a decline of competition.<\/p>\n<p>If this rule is implemented it will represent an important, overdue step to improve competition, privacy and security. But there\u2019s more that can and needs to be done. In time, we hope to see more regulatory frameworks that give consumers greater control of their data and increased adoption of the technology and architecture of decoupling to secure all of our personal data, wherever it may be.<\/p>\n<p><em>Barath Raghavan coleads the networked systems lab at the University of Southern California, where he is an associate professor of computer science in the Viterbi School of Engineering.<\/em><\/p>\n<div class=\"ad ad--inline_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<p><em>Bruce Schneier is the author of \u201cA Hacker\u2019s Mind: How the Powerful Bend Society\u2019s Rules, and How to Bend them Back,\u201d a Lecturer in public policy at the Harvard Kennedy School and chief of security architecture at Inrupt, Inc.<\/em><\/p>\n<p><\/body> <\/p>\n<footer class=\"single-article__footer\" readability=\"0.47183098591549\">\n<div class=\"author-card\" readability=\"7\">\n<p><h4 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