House Dem urges FCC to press ahead with disclosure rule around AI in political ads | CyberScoop<\/title> <meta name=\"description\" content=\"The House Administration Committee\u2019s ranking Democrat signaled \u201cstrong support\u201d for the FCC\u2019s effort to force broadcasters to disclose when candidates use AI in their advertisements.\"> <link rel=\"canonical\" href=\"https:\/\/cyberscoop.com\/morelle-fcc-ai-political-ad-disclosure-election-campaign-regulation\/\"> <meta property=\"og:locale\" content=\"en_US\"> <meta property=\"og:type\" content=\"article\"> <meta property=\"og:title\" content=\"House Dem urges FCC to press ahead with disclosure rule around AI in political ads\"> <meta property=\"og:description\" content=\"The House Administration Committee\u2019s ranking Democrat signaled \u201cstrong support\u201d for the FCC\u2019s effort to force broadcasters to disclose when candidates use AI in their advertisements.\"> <meta property=\"og:url\" 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class=\"single-article__header \">\n<div class=\"single-article__cover-wrap\">\n<figure class=\"single-article__cover\"> <img data-recalc-dims=\"1\" fetchpriority=\"high\" width=\"640\" height=\"426\" src=\"https:\/\/i0.wp.com\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads.jpg?resize=640%2C426&ssl=1\" class=\"single-article__cover-image wp-post-image\" alt decoding=\"async\" fetchpriority=\"high\" srcset=\"https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-2.jpg 6000w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-2.jpg?resize=300,200 300w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-2.jpg?resize=768,512 768w, 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https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-2.jpg?resize=506,337 506w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-2.jpg?resize=1013,675 1013w, https:\/\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-2.jpg?resize=1265,843 1265w\" sizes=\"(max-width: 1013px) 100vw, 1013px\"><figcaption> Rep. Joe Morelle (D-NY) listens during a meeting of a House Rules Committee hearing on the impeachment against President Donald Trump, December 17, 2019, on Capitol Hill in Washington,DC. (Photo by Erin Schaff \/ POOL \/ AFP) (Photo by ERIN SCHAFF\/POOL\/AFP via Getty Images) <\/figcaption><\/figure>\n<\/p><\/div>\n<\/header>\n<div class=\"single-article__content\">\n<div class=\"single-article__content-inner has-drop-cap\"> <html readability=\"48.767642721719\"><body readability=\"98.406658739596\"><\/p>\n<p>The top Democrat on the House Administration Committee is signaling \u201cstrong support\u201d for the Federal Communications Commission\u2019s ongoing efforts to mandate disclosure of AI use in political ads, emphasizing transparency as essential as lawmakers assess how to regulate the technology in the future.<\/p>\n<p>In July, the FCC <a href=\"https:\/\/www.fcc.gov\/document\/fcc-proposes-disclosure-rules-use-ai-political-ads\">proposed<\/a> a new regulation that would require broadcasters to disclose when ads by or on behalf of candidates for both federal and state offices contain any AI-generated content. It would also extend the same requirements to issue-related political advertisements.<\/p>\n<p>In a letter sent to FCC Commissioner Jessica Rosenworcel, Rep. Joe Morelle, D-N.Y., wrote that \u201cthe absence of effective guardrails\u201d around generative AI in political ads \u201cpresents a clear and present danger to the information ecosystem in the upcoming election.\u201d<\/p>\n<p>\u201cThe current lack of regulation that specifically addresses political advertisements could easily be exploited by candidates for office and dark money groups attempting to confuse and manipulate voters,\u201d Morelle wrote.<\/p>\n<div class=\"ad ad--inline_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<p>As an example, Morelle cited a June incident where a TikTok account linked to congressional candidate Anthony Hudson <a href=\"https:\/\/www.freep.com\/story\/news\/politics\/elections\/2024\/06\/14\/michigan-congressional-candidate-anthony-hudson-ai-mlk-tiktok\/74102671007\/\">posted an AI-generated voiceover<\/a> of Martin Luther King Jr. endorsing the Michigan Republican. Hudson, who lost the primary, later claimed the video was mistakenly posted by a campaign volunteer\u2019s friend. <\/p>\n<p>\u201cThe American public deserves to know whether the political advertisements they see on television or hear on the radio have been manipulated by generative AI,\u201d Morelle wrote.<\/p>\n<p> Morrelle\u2019s endorsement could provide the FCC additional cover in its quest to place new federal restrictions on AI in political advertisements at the same time the agency is butting heads with the Federal Election Commission over its legal authority to regulate the issue.<\/p>\n<p>Sean Cooksey, the FEC chair nominated by President Donald Trump in 2020, took aim at the FCC\u2019s proposal in a letter in June, noting that the FEC had sole authority and was mulling its own rulemaking process.<\/p>\n<p>\u201cIf the FCC moves forward with a final rule on this issue, I fear your proposed regulations may create irreconcilable conflicts between our agency\u2019s respective statutes and rules,\u201d Cooksey <a href=\"https:\/\/www.fec.gov\/resources\/cms-content\/documents\/FEC_Chairman_Cooksey_Letter_to_FCC_Chairwoman_Rosenworcel_June_3_2024.pdf\">wrote<\/a>.<\/p>\n<div class=\"ad ad--inline_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<p>However, the FEC appears to be shifting its stance. The agency is set to vote this week on a <a href=\"https:\/\/www.fec.gov\/resources\/cms-content\/documents\/mtgdoc-24-29-A.pdf\">measure<\/a>, endorsed by Cooksey, that would halt new rules this year around the use of AI in political advertisements, and instead consider enforcement under existing law \u201con a case-by-case basis.\u201d<\/p>\n<p>Rosenworcel, appointed chair of the agency in 2021 under President Joe Biden, said last week that while her agency\u2019s proposal wouldn\u2019t extend to digital or online ads, it could be a \u201cnorm-changing\u201d impetus that spurs demand for broader disclosures from voters and the public.<\/p>\n<p>Rosenworcel said that even though the FCC\u2019s proposed rule would only apply to broadcast television and radio ads, \u201cwhat I hope is that if I can get the FCC to do this, it\u2019s a norm-changing environment where as a viewer, listener and voter, you expect to see some kind of disclosure at the end, some kind of acknowledgement,\u201d she said last week at a roundtable discussion on AI hosted by House Democrats. \u201cAnd when you don\u2019t see that on the equivalent digital ad, you might pause.\u201d<\/p>\n<p>Morelle, who was also at the roundtable, said the proposed rules from both the FEC and FCC were \u201cnot only well within their jurisdictions\u201d but also \u201cnecessary to preserve the security of our elections.\u201d<\/p>\n<p>The proposed regulation has also received pushback from the FCC\u2019s Republican-appointed leaders. <\/p>\n<div class=\"ad ad--inline_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<p>Commissioner Nathan Simington, nominated and confirmed under President Donald Trump in 2020, registered his opposition to the rule in August, <a href=\"https:\/\/www.fcc.gov\/document\/fcc-proposes-disclosure-rules-use-ai-political-ads\/simington-statement\">questioning<\/a> whether the agency has the authority to regulate AI disclosure in advertisements and noting it would only apply to broadcast entities, not online platforms.Commissioner Brendan Carr, also nominated by Trump, opposed the rule as well and <a href=\"https:\/\/www.fcc.gov\/document\/fcc-proposes-disclosure-rules-use-ai-political-ads\/carr-statement\">said<\/a> beginning a regulatory process in August, just three months out from an election, was \u201ca recipe for chaos.\u201d<\/p>\n<p><\/body> <\/p>\n<footer class=\"single-article__footer\" readability=\"3.630314232902\">\n<div class=\"author-card\" readability=\"13\">\n<div class=\"author-card__avatar\">\n<figure class=\"author-card__image-wrap\"> <img data-recalc-dims=\"1\" decoding=\"async\" class=\"author-card__image\" src=\"https:\/\/i0.wp.com\/ddi.mohflo.net\/wp-content\/uploads\/2024\/09\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads-1.jpg?w=640&ssl=1\" alt=\"Derek B. Johnson\"> <\/figure>\n<\/p><\/div>\n<p><h4 class=\"author-card__name\">Written by Derek B. Johnson<\/h4>\n<p> Derek B. Johnson is a reporter at CyberScoop, where his beat includes cybersecurity, elections and the federal government. Prior to that, he has provided award-winning coverage of cybersecurity news across the public and private sectors for various publications since 2017. Derek has a bachelor\u2019s degree in print journalism from Hofstra University in New York and a master\u2019s degree in public policy from George Mason University in Virginia. <\/p>\n<\/p><\/div>\n<div class=\"single-article__tags-container\">\n<h4 class=\"single-article__tags-title\">In This Story<\/h4>\n<\/p><\/div>\n<\/footer>\n<p> <\/html><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"single-article__ads js-single-article-sidebar\">\n<div class=\"ad ad--sidebar js-single-article-sidebar-5 ad--rightrail_1 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<div class=\"ad ad--sidebar js-single-article-sidebar-4 ad--rightrail_2 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> <\/div>\n<\/div>\n<div class=\"ad ad--sidebar js-single-article-sidebar-3 ad--rightrail_3 \">\n<div class=\"ad__inner\"> <span class=\"screen-reader-text\">Advertisement<\/span> 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{"id":5330,"date":"2024-09-16T17:30:09","date_gmt":"2024-09-16T22:30:09","guid":{"rendered":"https:\/\/cyberscoop.com\/?p=81763"},"modified":"2024-09-16T17:30:09","modified_gmt":"2024-09-16T22:30:09","slug":"house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads","status":"publish","type":"post","link":"https:\/\/ddi.mohflo.net\/index.php\/2024\/09\/16\/house-dem-urges-fcc-to-press-ahead-with-disclosure-rule-around-ai-in-political-ads\/","title":{"rendered":"House Dem urges FCC to press ahead with disclosure rule around AI in political ads"},"content":{"rendered":"